ELECTRONIC MANAGEMENT IN VARIOUS FIELDS
The article discusses the problems encountered by enterprises in the financial sector in the context of the COVID-19 pandemic. The paper gives examples of management actions of the largest banks in Italy, Brazil, South Korea, China, Portugal, Singapore, the USA, the Philippines and Russia. World Health Organization has advised the population to use contactless payments and reduce the turnover of banknotes to a minimum. The coronavirus has increased the desire of customers to use digital services, making it an urgent need. In fact, the pandemic has led to the fact that Bank customers, who are increasingly afraid to spend time in public places, should be able to conduct banking operations without physical interaction with Bank offices. By implementing fully digital remote customer service, banks must ensure that both routine and unique (one-time, specific) banking processes will be performed without loss or disruption. Under these circumstances, financial institutions will be required to disclose information about the impact of the coronavirus pandemic on their operations in financial statements based on the relevant disclosure standards (Generally Accepted Accounting Principles, GAAP and United States Securities and Exchange Commission, SEC). Disclosure of financial statements may include risk factors such as Fund depreciation, reduced liquidity, and other aspects.
The downward trend in interest rates as required by governments and national banking regulators may affect the profitability of banks. Along with a General decline in business activity, this will lead to a decrease in Bank profits. Analysts’ concerns have already resulted in a sharp drop in the share prices of many firms, which creates another problem because some deferred tax assets, such as net operating losses (NOL), are not fully accounted for in the Bank’s regulatory capital requirements. National governments impose industry-specific tax requirements on capital market enterprises, but the challenges they will face when filing and paying direct and indirect taxes are likely to be similar to those faced by other industries.
Scientometry methods meet the requirements of digitalization and e-management of the science, development due to the widespread use of mathematical methods of information processing. To assess the scientific productivity of scientists and specialists in scientometrics, various indicators are used, the most common of which is the Hirsch index or h-index. The Hirsch index is calculated from the number of citations of the researcher’s works included in a certain database.
For CIS countries, an important database of scientific and educational publications is the database of the Russian Scientific Citation Index (RSCI). One of the problems with using the Hirsch index is the compliance of assessments with copyright rules. The Hirsch index shows the comparative effectiveness of the work of a scientist or team of scientists. But as it is not difficult to see, according to the Hirsch index counting indicators for the RSCI databases, for individual scientists their contribution and participation in collective publications and their citations are not taken into account. It is proposed to introduce a modified Hirsch index, called the Hirsch index “plus” or h +, which is calculated on the basis of dividing the usual number of citations of a particular publication by the number of co-authors of the cited publication, which will not cause difficulties in calculating h + indices, using the algorithm for determining the Hirsch index itself. Such an indicator corresponds to copyright rules, takes into account the interests of co-authors from the point of view of copyright and more accurately assesses the effectiveness of the work of a particular author when comparing the work of scientists.
Modern scientometrics is a necessary tool for research on the development of science, forecasting and managing its development, some of the indicators of which are citation indices, in particular, the most common in practice is the Hirsch index, and the Hirsch “Plus” index and other modifications to take into account the individual contributions of scientists and specialists. Each of the existing modifications of scientometric indices can be used to investigate the publication activity of scientists and specialists depending on the specifics of the tasks set, taking into account the complexity and convenience of calculating specific indexes.
INSTRUMENTAL AND MATHEMATICAL METHODS IN MANAGEMENT PROCESSES
The article analyses the general problems of implementing BIM technologies in the construction industry of the Russian Federation. The paper determines the influence of the concept of scientific and technological progress on the development of information modeling in construction. The author reflects the concept of BIM modeling in the economic sphere. The study considers the stages of implementation and problems of adoption of innovative technologies in construction. The author suggests ways out of the current practice of organizing mutual relations between participants in the construction process.
The article considers the fundamental and key aspects of the processes of domestic development of information design programs in the construction sector and in the Russian economy as a whole. The paper reflects the influence of foreign initiative and foreign funding in the functionality of information design software utilities. The study reflects the impact of the introduction of information BIM technologies in the construction processes at various stages of the investment project development: from development and design to commissioning, subsequent use and, if necessary, demolition of the object. The author presents arguments that justify the need to develop BIM modeling in the construction processes in Russia.
The paper gives a modern interpretation of the concept of information modeling in construction on the territory of the Russian Federation. The author supposes that it is not necessary to introduce information BIM modeling in Russia at all acceptable scales (volumes) of its technological development abroad. The article presents the main activities that contribute to the development of progress in the implementation of BIM technologies on the territory of Russia in the construction sector and in general in the domestic business. The study considers and systematizes the goals and objectives of digitalization of the economy, including in construction. The paper discusses design functions in construction, promising variations of improving the quality of construction projects and reducing the level of risks and costs of the project.
The task of drawing up an optimal production plan for an enterprise with limited resources and problem solution of bridging production bottlenecks for only one enterprise are of limited interest. New technical capabilities due to the volume and speed of data transmission and processing, allow you to solve new problems in which the apparatus of the duality theory can be fully used.
The authors consider the problem of planning the optimal production company (firm, industry, ministry) volume, which structurally has a certain coordinating (managing) center and a network of enterprises (branches), which can be located in different regions, and are not connected with each other. Each of the branches has its own technological matrix of resource costs for output, resource reserves, expected profit from the sale of each type of product unit.
An iterative algorithm for finding production plans for each of the enterprises is proposed, when implementing which the total profit of the company can be increased. The Center finds the optimal production plan for each of the enterprises according to this algorithm and using the classical formula of the optimal production planning problem. Further, for each of them, the Center, solving the problem of resolving production bottlenecks for each of the enterprise, determines the supply volumes of resources scarce. The Center supplies scarce resources to enterprises and forms a new adjusted output plan for each of the enterprises. If it is impossible to supply scarce resources to meet the needs of all enterprises in the company, the options for the most promising planning models are offered, under which the total profit of all enterprises in the company will be the greatest.
The implementation of the planning scenarios proposed below becomes real when switching to digital production management methods.
Smart-city: urban infrastructure, electronic municipalities
Implementation of the task of creating a digital platform for a full-featured system of information and analytical support for public administration at the federal, regional and municipal levels, requires a lot of resources and serious expertise.
In this regard, the subject of the study was the experience and trends in the construction and operation of digital platforms for state and public administration. The aim of the paper was to summarize the international practice of creating, operating and developing digital public administration platforms. As part of the study, the authors carry out a systematic, content and comparative analysis of various sources: regulatory documents, scientific papers, analytical materials of a number of international organizations, etc.
The article presents the results of a study of world experience in the application of various tools to support e-government and support digital governance platforms. The authors describe global trends in the use of information and communication technologies to support public administration. The paper presents a list of general principles for the operation of digital platforms, gives the results of the analysis on the compliance with these principles of the state digital platform of the European Union, highlights its distinctive properties.
The article forms proposals and development directions, based on the results and available studies on the development and promotion of digital management platforms, that can help accelerate the spread of digital transformation of public administration in the Russian Federation. The results of the study can be applied to identify the potential of the existing platform, its strengths and weaknesses, including in the context of the possibilities of developing the process of digital transformation of governance, as well as effectively moving towards the formation of the digital platform of public administration in the Russian Federation.
THE ECOSYSTEM OF THE DIGITAL ECONOMY
The article analyses the current state and trends of the processes of digitalization of the economy in the Russian Federation, and also collates the levels of penetration of digital technologies in the structure of the economy of Russia and foreign countries-competitors. As a basis, the set task of achieving technological superiority in key sectors of the digital economy has been adopted. The paper shows that although the Russian Federation occupies a prominent position in the world in terms of the introduction of digital technologies, it is not included in the group of leading countries in the digitalization process. As of the end of 2019, it can be stated that Russia, if the current course continues, will remain among the countries of “catching up development”. The authors show that the lag in the Russian Federation is observed in almost all components of digitalization processes. The efforts made by the government of the country in recent years to accelerate the digitalization processes have not been sufficient. Although they produced results, the main opponents of Russia on the world stage pursued a more intensive policy in the same direction, which ensured their current separation.
To achieve technological superiority, a cardinal change of policy is necessary, which should reorient to new, more productive than the current mechanisms for the development and implementation of new digital technologies with the simultaneous intensification of both state and private efforts. Deepening the industry specification of digitalization policies will also have a positive effect. In addition, it is necessary to actively engage in digitalization processes and strengthen the role of scientific organizations (both academic and other).
DIGITAL STRATEGIES AND TRANSFORMATIONS
The article considers the possibilities of developing marketing interaction of higher education organizations with stakeholders using digital marketing tools and technologies. The study presents an overview of the University stakeholder groups in Russia and their classification according to the quadrants of influence. The author provides the tools and means of digital marketing communications in the context of stakeholder groups and the prospects for their use for organizing marketing communicative interaction of the University. The paper studies in detail the possibilities of developing marketing interaction between the university and students on the basis of modeling the student’s experience on the path of his movement from the applicant to the graduate.
The presented student experience includes six main stages, including the search for a University for admission; submission of documents and enrollment; educational and extracurricular activities; graduation and graduation; employment; career development. The author highlights within each stage of the student’s experience the main points of contact with the University. The paper presents opportunities for the development of marketing interaction between the University and students through the introduction of digital tools and marketing technologies, as well as their impact on the student experience model.
The article considers the possibility of developing software services as promising digital tools and technologies for use in higher education organizations, including the functional requirements for such services at the level of user requirements, including the applicant and student, as well asthe possibilities of digital marketing communications with students, including both online and offline communications.
Based on the study, the author makes a conclusion about the main advantages of the development of digital tools and marketing technologies in organizing marketing interaction between the University and students, as one of the key groups of stakeholders.
ISSN 2686-8407 (Online)