For citations:
Shishakova Yu.V., Bashkina N.A. Modern factors of digital technologies application efficiency in brand promotion. E-Management. 2022;5(4):106-112. (In Russ.) https://doi.org/10.26425/2658-3445-2022-5-4-106-112
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Keywords
Digital economy
Digital transformation
artificial intelligence
big data
blockchain
defence industry complex
digital economy
digital management
digital technologies
digital transformation
digitalisation
digitalization
human capital
information and communication technologies
information technology
innovations
innovative development
management
public administration
sustainable development
technologies
State University of Management
Ryazanskii prospect, building 99, office 346 and 345А (The main academic building)
Moscow, 109542, Russian Federation Processing of personal data
Ryazanskii prospect, building 99, office 346 and 345А (The main academic building)
Moscow, 109542, Russian Federation Processing of personal data
